April Fools

PRESS RELEASE: Introducing Good Yogi Magazine

FOR IMMEDIATE RELEASE

Bad Yogi Rebrands to Good Yogi After Change of Heart

Magazine to shift focus specifically to eastern yoga philosophy with secondary focus on calling out Bad Yogis for their unacceptable ways

Monday, April 1, 2018- Co-Founders of Bad Yogi, Erin Motz and Adrien Edwards, today announced their intention to rebrand Bad Yogi to Good Yogi after a change of heart that occurred during Erin’s second trimester of pregnancy.

“I realized that I was no longer living my truest self, by eating cheese and meat, drinking coffee, and (when not pregnant) indulging in wine. In an effort to stay woke AF, I made the decision to go vegan, but will also be doing a 10-day juice cleanse to rid my body of any previously consumed toxins from animal products,” said Erin Motz. “It felt wrong of me to remain the face of Bad Yogi with my shifted perceptions, so have decided it necessary to shift focus and we’ll now be known as Good Yogi, calling out all Bad Yogis and showing them the light to a better life. Adrien will be shifting his bodybuilding diet to vegan as well.”

APRIL FOOLS!

Man, that was a tough couple of paragraphs to try to make up. Of course we’re not changing from Bad Yogi to Good Yogi.

We still, and always, believe that yoga is for anybody and everybody, from the prize winning deer hunter to the kale eating vegan.

We’re also not ones to be bullies, so certainly won’t be shaming any Bad Yogis for anything that they do. We’re just happy that you’re getting on your mats and practicing yoga how it works for you, whether it be from the comfort of your oldest sweatpants, or in your matching Lululemon leggings and top.

Thank you for being a part of the best community in the world. We’re a bit biased, but we believe it to be true.

 

8 of 8

14 Comments

  1. Avatar

    Marybeth

    April 1, 2019 at 7:37 am

    I almost cried then I laughed out loud!! Great post!! Thanks!

    1. allison howell

      allison howell

      April 1, 2019 at 9:34 am

      Glad you enjoyed! 😉

  2. Avatar

    Ellen Oliver

    April 1, 2019 at 10:24 am

    Well done!

  3. Avatar

    Gary

    April 1, 2019 at 10:37 am

    LMAO in Southern California! You so TOTALLY got me! I woke late (6), stretched – no yoga flow {:-] – and opened your email. I was REALLY surprised by “Good Yogi” – it’s not like I nearly choked on my cappuccino but I thought, “I will REALLY miss “Bad Yogi” – from the start (I mean REALLY early on, when Erin we just Erin on DoYouYoga), I’ve thought Bad Yogi was genius. But, I thought, things change, and they obviously know their marketing… but I will REALLY miss “Bad Yogi” (couldn’t get that out of my head). I SERIOUSLY, didn’t get it until I read “April Fools!”

    1. allison howell

      allison howell

      April 1, 2019 at 11:49 am

      Sorry to startle you so early in your day! 😉 We’ll always be Bad Yogis.

    2. Avatar

      Erin Motz

      April 3, 2019 at 7:09 pm

      Sorry to make you choke!! Bad Yogi is here to stay!

  4. Avatar

    D

    April 1, 2019 at 4:19 pm

    Good thing I read all the way to the end. I was about to go rip that “Bad Yogi” sticker off my car, call my lawyer, and send you the bill for the new paint job! Lolololol…My abs still hurt from that laughter yoga session.

    1. allison howell

      allison howell

      April 1, 2019 at 6:03 pm

      Glad we could save your car from being mutilated, and give you some core work at the same time! 😉

  5. Avatar

    Makenzie

    April 1, 2019 at 5:52 pm

    🤣🤣🤣🤣 you got me! I was so sad for a min! Thank goodness it was a joke! 💜

    1. Avatar

      Erin Motz

      April 3, 2019 at 7:08 pm

      Of course! ALWAYS Bad Yogi’s here!

  6. Avatar

    Kristy Rainwater

    April 1, 2019 at 8:12 pm

    That’s awesome!!!

  7. Avatar

    Nicoll

    April 2, 2019 at 2:01 am

    I was taken aback by the Email as it’s the 02nd of April in Oz. So glad this was a April Fool but as it’s late that would make you the Fool and not me.

    1. Avatar

      Erin Motz

      April 3, 2019 at 7:07 pm

      They were all sent no the first so I’m unsure as to why you received it on the 2nd.

Leave a Reply